Platinum Blonde Anti-Yellow Shampoo

Concentrated blue-violet pigments tone blonde hair to create cool, platinum silver reflects in natural blonde, pre-lightened blonde and grey hair.

• Eliminates strong yellow, gold and brassy reflects
• Tones 

Natural blonde, pre-lightened blonde or grey hair.

Anti-Yellow Toning Actives, Vitamin B5, Benzophenone-4, Vegan Complex of Coconut Oil, Aloe Vera, Hydrolysed Rice Protein and Pear Extract.

Aqua/Water/Eau, Sodium Lauroyl Methyl Isethionate, PEG-12 Dimethicone, Cocamidopropyl Betaine, Glycerin, PEG-150 Distearate, Parfum/Fragrance, Sodium Hydroxide, Acrylates Copolymer, CI 60730/Ext. D&C Violet No. 2, Phenoxyethanol, Triethanolamine, Polyquaternium-10, Benzoic Acid, Cocos Nucifera (Coconut) Oil, Dehydroacetic Acid, Mica, Sodium Benzoate, Hydrolyzed Soy Protein, Hydrolyzed Rice Protein, Pyrus Communis (Pear) Fruit Extract, Basic Blue 99, CI 77891/Titanium Dioxide, Benzophenone-4, Sodium Acetate, Sodium Chloride, Basic Brown 16, Benzyl Alcohol, Aloe Barbadensis (Aloe Vera) Leaf Extract, Potassium Sorbate, Sodium Levulinate, Basic Yellow 57, Acid Violet 43, Basic Red 76, Hexyl Cinnamal,  Hydroxycitronellal, Linalool, Alpha-Isomethyl Ionone.